CLIENT
Health & Fitness Start-up
BRIEF
Produce a brand new health and fitness concept into the market
PROCESS
• Creative Direction
• Brand Development
• Strategy / Roadmapping
• Planning / Prioritisation
• Product Placement / Projections
• Workshops
• Photo / video shoots
• Paper prototypes
• Rapid Prototypes
• Guerrilla User Testing
• Design system
• Flows
• Design - Developer Handoff
• Function Specification